Wijnand’s masterclasses are a blend of strategic issues and practical international case studies, always based on the very latest insights, figures and trends.

Masterclass sessions can be part of strategic and inspirational sessions at executive and board level, or part of business development programs. Furthermore, universities and post-graduate studies can include masterclasses as (extra)curricular programs.

Recently, Wijnand has given masterclasses to retailers, brands and stakeholders including Electrolux, Handelsbanken, Lavazza en UPC, and to business and post-graduate students at Nyenrode University, Konkuk University (Seoul, Korea), and James Madison University (Harrisonburg, VA, USA). Watch the video above for an impression.