Wijnand Jongen has been the voice of digital commerce in the Netherlands and Europe for over 25 years. He was the founder and CEO of Thuiswinkel.org until 2022. He is the president of the European trade association Ecommerce Europe. He is a bestselling author of ‘The End of Online Shopping: The Future of Shopping in a Connected World’, which has been translated into 10 languages and released in over 20 countries. Wijnand is a highly sought-after speaker at (inter)national conferences worldwide.
Bestselling Author of
The End of Online Shopping
A crisis is at hand: neither brick-and-mortar shops nor webshops can keep up with the rapid changes in consumer behavior. In the coming years, the societal impact of digitalization will lead to the end of online shopping [as we know it]. The world of shopping as a social sector is making a 180-degree turn.
Inspiring keynote speaker with an expert vision
about the future of retail & e-commerce
What other people say about ‘The End of Online Shopping’
“A great book for those who want an insight into the change that is happening in the e-commerce industry and the future ahead.”
“Wijnand Jongen has distilled all the core topics of retail into one readable and engaging book that is a must-read for anyone in the world.”
“Wijnand Jongen is one of the most authoritative leaders in e-commerce today. This is a must read!”
“Wijnand Jongen’s book is of great help to establish a shared internet future in the context of the One Belt One Road Initiative, and a great reference for Chinese enterprises.”
“Wijnand’s book is an important read for all who play in the influential and ever-evolving global retail industry.”
“It’s inevitable, customer behavior is changing faster than ever. Thankfully Wijnand provides us a wide review of the key trends to follow closely on an extremely exciting and inspirational way. Don’t miss it!”
“Congratulations on writing such a relevant summary of the current state of affairs in Europe.”
“It is my pleasure to endorse this book as an essential read by participants in our dynamic ecosystem.”
“Wijnand Jongen’s book presents a unique and fascinating overview of what the future will bring to the exciting world of retailing. Highly recommended!”
“This is an engaging and generously researched must-read for senior retailers who are looking to understand and take action to thrive in the new state of retail.”
The latest blogs, media coverages and updates
In the past two years, retailers have gained a lot of experience in digitalisation. This acceleration was significantly pushed by the pandemic, during which e-commerce and retail played an essential role. The rise of omnichannel retail and the acceleration of the...
Highlights of the BCROSSBORDER "From America to Europe. Crossborder Opportunities and Related Public Policies" Session at BNEW Barcelona 2021. BNEW is a physical and digital B2B event that gathers unique events of the sectors of Logistics, Real Estate, Digital...
Extremely proud to announce the Russian edition of “The End of Online Shopping” which is the 12th edition of my book! I want to thank everyone who helped make the book become a reality. Большое спасибо (A big thank you) to John Numan and Igor Subow from the eCommerce...
What should Chinese Entreprises pay attention to when developing the online economy – Article WorldMarket Magazine
I had the privilege to be interviewed for an article in Worldmarket Magazine from the Shanghai Commission of Commerce. You can read the article (in Chinese) here: What should Chinese Entreprises pay attention to when developing the online economy - Article...
The Board of Directors of Ecommerce Europe is pleased to announce Mr. Luca Cassetti as the new Secretary General of the European digital commerce association. Mr. Cassetti has been Director of EU Public Affairs for Ecommerce Europe and has successfully strengthened...
As of 15th May, the Open Voice Network is official. I am proud to be one of their ambassadors and I am thrilled to talk about what the benefits are of voice as a technology. Not to mention what this network has set up: a network of five (overlapping) communities....
The End of Online Shopping
All the editions of the book that have been released
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